News | valid from 2017-08-23 until 2017-10-31

RESERVED | Back to School

The new Reserved Kids collection is a combination of the sport’s and hip hop style with rogue charm - trends that have dominated the boys wear and girls wear brand lines in the upcoming season. Designers emphasize a comeback to sporty cuts, comfy denim and fashionable classic pieces all updated by the latest trends.


The newest line aims at a sport’s style and comfortable cuts. The collection has an array of baseball jackets, flannel shirts, hoodies, joggers as well as T-shirts and sweatshirts with sport patterns. The brand is inspired by the American football league aesthetic, hence the sport’s flair and multitude of prints, logos, emblems and patches that characterize academic attire. Each model has an original detail that allows the user to make an individual style statement breaking the classical sport’s style.


The toned down part of the collection in shades of khaki, navy and blue is contrasted by strong pop accents. Vibrant yellow, intense green and vivid red give these simple fashions power. They go great with lightweight puffer jackets, vests and trainers – a must when playing football or riding your bike. Mickey Mouse is the celebrity of this collection present on tops and bottoms as well as accessories : scarfs, shoulder bags and on baseball caps with pompons – a real autumn collection sensation.


The back to school Reserved collection returns to classics with a bit of novelty. Girl’s Vichy patterned blouses and fashionable ruffles go great with 90ties style stretch type jeans and miniskirts. An ideal set both for school and an after school cup of fruit tea with friends.


The new Reserved Kids collection is a stylish mix of soft knits, warm cotton and comfy denim with a dash of the latest trends. The variety of sport’s fashions, the trendy colors and original details ensure every child begins the upcoming school semester with a smile …. Reserved style!



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